Hypertext as Collage-Writing

Reading this article I get all kinds of ideas. In some ways it scares me slightly because I am an English major and I thrive on words...and would never want to permanently replace them. However, overall this idea of Hypertext as Collage-Writing is absolutely brilliant. All kinds of light bulbs and fires are going off in my brain...this could be the most creative way of writing both non-fiction and fictional pieces. Using hypertext could open all new doors to ways of telling a story...satisfying people of both the written world and visual world. All I can say is, "Cool!"